Racist Stereotyping in Advertising

1. Is it ever right to racially stereotype for advertising purposes?

I believe that using a racial stereotype in ads is lazy. If it is not accurately representing a whole culture,    there is probably another way to get the message across in the ad.

2. Is racism in advertising a thing of the past?

Racism in advertising was a thing of the past. It is still a thing in the present. From time to time a blatantly racist commercial will wriggle its way past approval and air to the public. The following AdSavvy article goes over numerous ads, revealing that there are negative racist stereotypes in advertising even today.

http://www.adsavvy.org/25-most-racist-advertisements-and-commercials/

3. Do advertisers have ethical responsibilities?

Advertisers definitely have ethical responsibilities. Their advertisements may be seen by millions of people, young and old. Repetitive use of stereotypes, whether they attack gender, race, or both, reinforces their footing in society.

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